Steer clear of banner ads
Inevitibly on your journey to a profitable online business you will encounter the opportunity to advertise your venture via banner ads. Well, I'm here to tell you that doing so could spell disaster. The following are the top three reasons to steer clear of banner ads.
1.) People plain dislike them. Causing your customers grief, even briefly, will dramatically decrease the sales conversion rate.
2.) Banner ads simply don't convert well nor do they produce significant ROI for the average affiliate marketer. Typically, only large online businesses benefit to the extent necessary to justify initial costs.
3.) Last but not least, the third reason why you should steer clear of banner ads is that they often cause the visitor to become closed minded. This can hurt in the future due to them being exposed to your product previously with a negative state of mind. Customers can't trust you with a closed mind, and trust of course is paramount to establishing a satisfying business relationship.
1.) People plain dislike them. Causing your customers grief, even briefly, will dramatically decrease the sales conversion rate.
2.) Banner ads simply don't convert well nor do they produce significant ROI for the average affiliate marketer. Typically, only large online businesses benefit to the extent necessary to justify initial costs.
3.) Last but not least, the third reason why you should steer clear of banner ads is that they often cause the visitor to become closed minded. This can hurt in the future due to them being exposed to your product previously with a negative state of mind. Customers can't trust you with a closed mind, and trust of course is paramount to establishing a satisfying business relationship.
posted by Josey Frankman at 2:02 PM
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